Season 5

|

Episode 6

Envisioning the art of the

possible

Michael Wandelmaier

Head of Design @ Metalab

Nick Basile

Product strategy for

designers

Step up your product design career. Learn to advocate

for your ideas and influence your team.

Apr 4, 2024

|

53 mins

music by Dennis 

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About this Episode

From the onset of my journey in design, Metalab has always been a benchmark for me. Hence, this conversation is a distinctive one as we gain insights from their Design Chief, Michael Wandelmaier.

We delve profoundly into Metalab's design operations, discussing particular tactics encompassing:

•

Mike's favorite narrative strategies

•

The significance of decisive styling

•

When project limitations are disregarded

•

The singular method they plot user pathways

•

Guidelines for achieving consensus in intricate initiatives

•

Utilizing the 'absurdly premature conjecture'

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Show Notes

•

Ian Wharton (storytelling coach)

•

Upwork (example client)

Transcript chapters

[00:00:00] Overview of how Metalab works

[00:01:59] How to run a great project kickoff meeting

[00:05:19] A different way to think about user journey maps

[00:07:33] Why Mike uses the "Ridiculously early hypothesis"

[00:12:18] Strategies for driving alignment with clients

[00:16:03] How Metalab's process evolves for startups vs. big-

name brands

[00:18:11] Understanding the core Metalab process

[00:21:26] Designing to find answers vs. finding answers to design

[00:23:21] Importance of storytelling in the informal working

context

[00:26:00] Traits of designers who are great storytellers

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